Ai shang Xianggang : pin pai ce lue yu marketing ce hua = I lover HK /
愛上香港 : 品牌策略與 marketing策劃 = I lover HK / [作者吳博林].
Material type: TextSeries: Guang gao 101 Series: 廣告101系列: Publisher: Xianggang : Jing ji ri bao chu ban she, 2012. Publisher: 香港 : 經濟日報出版社, 2012Description: [197] p. : col. ill. ; 26 cmISBN: 9626787317; 9789626787311Other title: At head of cover title: Pin pai shuo gu shi Other title: Pin pai ce lue yu marketing ce hua Other title: At head of cover title: 品牌說故事 | I love HK | 品牌策略與marketing 策劃Subject(s): Ocean Park Corporation -- Marketing | Branding (Marketing) | Branding (Marketing) -- China -- Hong KongGenre/Form: Popular book.Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Book | Gratia Christian College Library Book Shelves | Print book | HF5415.1255 .W823 2012 (Browse shelf) | Available | 7003054J |
Cover title.