Marketing management / Philip Kotler.

By: Kotler, PhilipMaterial type: TextTextSeries: Prentice Hall international series in marketing: Publisher: Upper Saddle River, NJ : Prentice Hall, c2000Edition: Millennium edDescription: 1 v. (various pagings) : ill. (chiefly col.) ; 26 cmISBN: 0130122173; 9780130122179Subject(s): Marketing -- Management
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Print book HF5415.13 .K68 2000 (Browse shelf) Available 7002988Y

Includes bibliographical references and indexes.

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