| 000 -LEADER |
|---|
| fixed length control field |
00768nam a2200229 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180706102020.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
981207s2000 njua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0130122173 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780130122179 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
HKGCC |
| Modifying agency |
HKGCC |
| 090 #3 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.13 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.K68 2000 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing management / |
| Statement of responsibility, etc. |
Philip Kotler. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Millennium ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Upper Saddle River, NJ : |
| Name of publisher, distributor, etc. |
Prentice Hall, |
| Date of publication, distribution, etc. |
c2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 v. (various pagings) : |
| Other physical details |
ill. (chiefly col.) ; |
| Dimensions |
26 cm. |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Prentice-Hall international series in marketing |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and indexes. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Prentice Hall international series in marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Book |
