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Marketing in Asia / (Record no. 6833)

000 -LEADER
fixed length control field	00824nam a2200217 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	120918s2013 si a b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	1259007898 (Asia Global ed.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9781259007897 (Asia Global ed.)
040 ## - CATALOGING SOURCE
Transcribing agency	HKGCC
Modifying agency	HKGCC
090 #3 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR)	HF5415.12.A8
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN)	M17 2013
245 00 - TITLE STATEMENT
Title	Marketing in Asia /
Statement of responsibility, etc.	Roger A. Kerin ... [et al.].
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Singapore :
Name of publisher, distributor, etc.	McGraw-Hill,
Date of publication, distribution, etc.	c2013.
300 ## - PHYSICAL DESCRIPTION
Extent	lvi, 822 p. :
Other physical details	col. ill. ;
Dimensions	28 cm.
500 ## - GENERAL NOTE
General note	Asian adaptation of: Marketing / Roger A. Kerin, Steven W. Hartley and William Rudelius. 11th ed. New York, NY : McGraw-Hill/Irwin, c2013.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references (p, 799-801) and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
Geographic subdivision	Asia
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Kerin, Roger A.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Kerin, Roger A.
Title of a work	Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Book

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Permanent Location	Current Location	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Inventory number	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
Not withdrawn	Not Lost		Not damaged	Available for loans	Print book	Gratia Christian College Library	Gratia Christian College Library	Book Shelves	08/28/2015	Gift	0.00	7002703		HF5415.12.A8 M17 2013	7002703J	06/07/2024	07/06/2018	Book

GCC Library

Marketing in Asia / (Record no. 6833)