Retail 101 : the guide to managing and marketing your retail business / Nicole L. Reyhle and Jason A. Prescott.

By: Reyhle, Nicole [author.]Contributor(s): Prescott, Jason [author.]Material type: TextTextPublisher: New York : McGraw-Hill Education, [2014]Copyright date: ©2014Description: xix, 251 pages : illustrations ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780071840149 (alk. paper); 0071840141 (alk. paper)Subject(s): Retail trade -- Management | Marketing
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Print book HF5429 .R3 2014 (Browse shelf) Available 7003598W
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HF5415.55 .E31 2004 Relationship marketing : HF5415.55 .E31 2005 關係行銷 / HF5416.5 .N13 2012 定價戰略與戰術 : HF5429 .R3 2014 Retail 101 : HF5430.3 .U53 2004 The call of the mall / HF5438.25 .B85 2002 營造銷售機會 / HF5438.25 .B87 2010 Go-givers sell more /

Includes bibliographical references (page 237-242) and index.

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