Reyhle, Nicole,

Retail 101 : the guide to managing and marketing your retail business / Nicole L. Reyhle and Jason A. Prescott. - xix, 251 pages : illustrations ; 23 cm

Includes bibliographical references (page 237-242) and index.

9780071840149 (alk. paper) 0071840141 (alk. paper)

2014008760


Retail trade--Management
Marketing
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