The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns / Kim Dushinski.
Material type:
TextPublisher: Medford, N.J. : Information Today, Inc., c2012Edition: 2nd edDescription: xxvii, 217 p. : ill. ; 23 cmISBN: 0910965900 (pbk.); 9780910965903 (pbk.)Subject(s): Cell phones | Telemarketing
Partial contents:
Mobile marketing strategy and implementation -- Mobile marketing toolbox : tactics, campaign ideas, and resources -- Marketing and tracking mobile campaigns.
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | HF5415.1265 .D87 2012 (Browse shelf) | Available | 0000866K |
Includes index.
Mobile marketing strategy and implementation -- Mobile marketing toolbox : tactics, campaign ideas, and resources -- Marketing and tracking mobile campaigns.