Marketing : an introduction / Gary Armstrong, Philip Kotler.
Material type: TextPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2007Edition: 8th edDescription: xxx, 522, [68] p. : col. ill. ; 29 cm + 1 computer diskISBN: 0131984543 (pbk.); 9780131984547 (pbk.)Other title: Marketing PlanProSubject(s): MarketingItem type | Current location | Collection | Call number | Status | Date due | Barcode |
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Book | Gratia Christian College Library Book Shelves | Print book | HF5415 .A75 2007 (Browse shelf) | Available | 0000846I |
Title on cd: Marketing PlanPro
Includes bibliographical references and indexes.