Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renee Mauborgne.
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Item type | Current location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | Gratia Christian College Library Book Shelves | Print book | HF5415.153 .K45 2005 (Browse shelf) | Available | 0003055D |
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HF5415.135 .K47 2010 Strategic marketing problems : | HF5415.153 .G15 2011 蘋果創意 : | HF5415.153 .G35 2011 The innovation secrets of Steve Jobs : | HF5415.153 .K45 2005 Blue ocean strategy : | HF5415.2 .B779 2017 Marketing research / | HF5415.2 .F37 2013 Modern marketing research : concepts, methods, and cases / | HF5415.2 .M35 2017 Marketing research : |
Includes bibliographical references and index.