Consumer behavior : buying, having, and being / Michael R. Solomon.
Material type:
TextPublisher: Harlow ; Singapore : Pearson, 2015Edition: 11th ed. Global edDescription: 604 p. : col. ill. ; 28 cmISBN: 9781292017419Subject(s): Consumer behavior | Market surveys
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Book Shelves | Print book | QP360 .P56 2014 (Browse shelf) | Available | 0004918M | ||
| Book | Gratia Christian College Library Book Shelves | Print book | QP360 .P56 2014 (Browse shelf) | c. 2 | Available | 0004919N |
Includes bibliographical references and index.