| 000 -LEADER |
|---|
| fixed length control field |
01705nam a2200361 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
121212s2012 cc a b 000 0 chi d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
7508071492 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9787508071497 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
HKGCC |
| Modifying agency |
HKGCC |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
chi |
| Language code of original |
eng |
| 066 ## - CHARACTER SETS PRESENT |
|---|
| Alternate G0 or G1 character set |
$1 |
| 090 #3 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5416.5 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.N13 2012 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Nagle, Thomas T., |
| Dates associated with a name |
1951- |
| 240 10 - UNIFORM TITLE |
|---|
| Uniform title |
Strategy and tactics of pricing. |
| Language of a work |
Chinese |
| 245 10 - TITLE STATEMENT |
|---|
| Linkage |
880-01/$1 |
| Title |
定價戰略與戰術 : |
| Remainder of title |
通向利潤增長之路 = The strategy and tactics of pricing : a guide to growing more profitably / |
| Statement of responsibility, etc. |
湯姆．納格, 約瑟夫．查萊, 陳兆豐著 ; 龔強, 陳兆豐譯. |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Linkage |
880-02/$1 |
| Title proper/short title |
通向利潤增長之路 |
| 250 ## - EDITION STATEMENT |
|---|
| Linkage |
880-03/$1 |
| Edition statement |
北京第2版. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Linkage |
880-04/$1 |
| Place of publication, distribution, etc. |
北京 : |
| Name of publisher, distributor, etc. |
華夏出版社, |
| Date of publication, distribution, etc. |
2012. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
4, 2, 327 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Translation of: The strategy and tactics of pricing : a guide to growing more profitably, 5th ed. / Thomas T. Nagle, John E. Hogan, Joseph Zale. Boston : Prentice Hall, c2011. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Decision making |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Pricing |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Linkage |
880-05/$1 |
| Personal name |
陳兆豐. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hogan, John E., |
| Titles and other words associated with a name |
Ph. D. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Zale, Joseph. |
| 880 10 - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
245-01 |
| a |
Ding jia zhan lue yu zhan shu : |
| b |
tong xiang li run zeng zhang zhi lu = The strategy and tactics of pricing : a guide to growing more profitably / |
| c |
Thomas T Nagle, John E Hogan, Chen Zhaofeng zhu ; Gong Qiang, Chen Zhaofeng yi. |
| 880 30 - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
246-02 |
| a |
Tong xiang li run zeng zhang zhi lu |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
250-03 |
| a |
Beijing di 2 ban. |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
260-04 |
| a |
Beijing : |
| b |
Hua xia chu ban she, |
| c |
2012. |
| 880 1# - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
700-05 |
| a |
Chen, Zhaofeng. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Book |
