000			01705nam a2200361 4500
008			121212s2012 cc a b 000 0 chi d
020			_a7508071492
020			_a9787508071497
040			_cHKGCC _dHKGCC
041	1		_achi _heng
066			_c$1
090		3	_aHF5416.5 _b.N13 2012
100	1		_aNagle, Thomas T., _d1951-
240	1	0	_aStrategy and tactics of pricing. _lChinese
245	1	0	_6880-01/$1 _a定價戰略與戰術 : _b通向利潤增長之路 = The strategy and tactics of pricing : a guide to growing more profitably / _c湯姆．納格, 約瑟夫．查萊, 陳兆豐著 ; 龔強, 陳兆豐譯.
880	1	0	_6245-01 _aDing jia zhan lue yu zhan shu : _btong xiang li run zeng zhang zhi lu = The strategy and tactics of pricing : a guide to growing more profitably / _cThomas T Nagle, John E Hogan, Chen Zhaofeng zhu ; Gong Qiang, Chen Zhaofeng yi.
246	3	0	_6880-02/$1 _a通向利潤增長之路
880	3	0	_6246-02 _aTong xiang li run zeng zhang zhi lu
250			_6880-03/$1 _a北京第2版.
880			_6250-03 _aBeijing di 2 ban.
260			_6880-04/$1 _a北京 : _b華夏出版社, _c2012.
880			_6260-04 _aBeijing : _bHua xia chu ban she, _c2012.
300			_a4, 2, 327 p. : _bill. ; _c24 cm.
500			_aTranslation of: The strategy and tactics of pricing : a guide to growing more profitably, 5th ed. / Thomas T. Nagle, John E. Hogan, Joseph Zale. Boston : Prentice Hall, c2011.
504			_aIncludes bibliographical references.
650		0	_aMarketing _xDecision making
650		0	_aPricing
700	1		_6880-05/$1 _a陳兆豐.
880	1		_6700-05 _aChen, Zhaofeng.
700	1		_aHogan, John E., _cPh. D.
700	1		_aZale, Joseph.
942			_2lcc _cBK
999			_c9879 _d9879