| 000 | 01085cam a2200313 4500 | ||
|---|---|---|---|
| 003 | OCoLC | ||
| 005 | 20180706180028.0 | ||
| 008 | 130110s2013 caua b 000 0 eng d | ||
| 015 |
_aGBB305784 _2bnb |
||
| 020 | _a9780857025807 (hbk.) | ||
| 020 | _a9780857025814 (pbk.) | ||
| 040 |
_aNLE _beng _erda _cNLE _dUAB _dCPV _dHKGCC |
||
| 090 | 3 |
_aJF2112.C3 _bO7 2013 |
|
| 100 | 1 |
_aOrmrod, Robert, _eauthor. |
|
| 245 | 1 | 0 |
_aPolitical marketing : _btheory and concepts / _cRobert P. Ormrod, Stephan C. Henneberg and Nicholas J. O'Shaughnessy. |
| 264 | 1 |
_aLos Angeles, Calif. : _bSAGE, _c2013. |
|
| 300 |
_ax, 209 pages : _bill. ; _c24 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 490 | 1 | _aSAGE advanced marketing series | |
| 504 | _aIncludes bibliographical references. | ||
| 650 | 0 | _aCampaign management | |
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aHenneberg, Stephan C. M., _eauthor. |
|
| 700 | 1 |
_aO'Shaughnessy, Nicholas J., _d1954- _eauthor. |
|
| 830 | 0 | _aAdvanced marketing series (Los Angeles, Calif.) | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c8467 _d8467 |
||