000 00731nam a2200253 4500
001 ocn225819915
003 OCoLC
005 20180706180005.0
008 080331s2009 enka b 001 0 eng
020 _a9781847874986 (cased)
020 _a9781847874993 (pbk.)
040 _aUKM
_cUKM
_dYDXCP
_dBTCTA
_dBAKER
_dBWKUK
_dBWK
_dCVU
_dHKGCC
042 _aukblcatcopy
082 0 4 _a658.8
_222
090 3 _aHF5415
_b.B4 2009
100 1 _aBlythe, Jim.
245 1 0 _aKey concepts in marketing /
_cJim Blythe.
260 _aLondon ;
_aLos Angeles :
_bSAGE,
_c2009.
300 _aix, 219 p. :
_bill. ;
_c21 cm.
440 0 _aSAGE key concepts
504 _aIncludes bibliographical references.
650 0 _aMarketing
942 _2lcc
_cBK
999 _c8252
_d8252