| 000 | 00597nam a2200181 4500 | ||
|---|---|---|---|
| 008 | 140815n2007 enka b 001 0 eng d | ||
| 020 | _a027371323X (pbk.) | ||
| 020 | _a9780273713234 (pbk.) | ||
| 040 |
_cHKGCC _dHKGCC |
||
| 090 | 3 |
_aHF5415.13 _b.W66 2007 |
|
| 100 | 1 | _aWood, Marian Burk. | |
| 245 | 1 | 0 |
_aEssential guide to marketing planning / _cMarian Burk Wood. |
| 260 |
_aHarlow, England : _bPrentice Hall/Financial Times, _c2007. |
||
| 300 |
_axvii, 268 p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xPlanning |
|
| 942 |
_2lcc _cBK |
||
| 999 |
_c7618 _d7618 |
||