| 000 | 00691nam a2200181 4500 | ||
|---|---|---|---|
| 008 | 031223s2004 nyua 001 0 eng | ||
| 020 | _a1591840414 | ||
| 040 |
_cHKGCC _dHKGCC |
||
| 090 | 3 |
_aHF5415 _b.G62 2004 |
|
| 100 | 1 | _aGodin, Seth. | |
| 245 | 1 | 0 |
_aFree prize inside : _bthe next big marketing idea / _cSeth Godin. |
| 260 |
_aNew York : _bPortfolio, _c2004. |
||
| 300 |
_axii, 239 p. : _bill. ; _c19 cm. |
||
| 500 | _aIncludes index. | ||
| 520 | _aRemember when cereal boxes came with a free prize inside? You already liked the cereal, but once you saw that there was a free prize inside - something small yet precious - it became irresistible. | ||
| 650 | 0 | _aMarketing | |
| 942 |
_2lcc _cBK |
||
| 999 |
_c7438 _d7438 |
||