Zhuo yue pin pai guan li = Branding excellence /
卓越品牌管理 = Branding excellence / [編著冼日明, 郭慧儀].
Material type: TextPublisher: Xianggang : Ming bao chu ban she you xian gong si, 2011. Publisher: 香港 : 明報出版社有限公司, 2011Edition: Chu ban. Edition: 初版Description: [6], 411 p. : col. ill. ; 27 cmISBN: 9789888134397Other title: Branding excellenceSubject(s): Brand name productsItem type | Current location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | Gratia Christian College Library Book Shelves | Print book | HD69.B7 X41 2011 (Browse shelf) | Available | 7003152I |
Includes bibliographical references (p. [406]-[410])