Zhuo yue pin pai guan li = Branding excellence /

卓越品牌管理 = Branding excellence / [編著冼日明, 郭慧儀].

Xian, Riming. Guo, Huiyi. By: 冼日明Contributor(s): 郭慧儀Material type: TextTextPublisher: Xianggang : Ming bao chu ban she you xian gong si, 2011. Publisher: 香港 : 明報出版社有限公司, 2011Edition: Chu ban. Edition: 初版Description: [6], 411 p. : col. ill. ; 27 cmISBN: 9789888134397Other title: Branding excellenceSubject(s): Brand name products
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Book Gratia Christian College Library
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Print book HD69.B7 X41 2011 (Browse shelf) Available 7003152I

Includes bibliographical references (p. [406]-[410])

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