YouTube for business : online video marketing for any business /
Michael Miller.
- Indianapolis, Ind. : Que, 2009.
- xviii, 265 p. : ill. ; 23 cm.
Includes index.
"To any businessperson or marketing professional, YouTube's 20 million viewers are a tempting target. How can you tap into the potential of YouTube to promote your business and sell your products or services? The answers in YouTube for Business show you how to make YouTube part of your online marketing plan - and drive traffic to your company's website."--BOOK JACKET.