Beyond referrals : how to use the perpetual revenue system to convert referrals into high-value clients /
Bill Cates.
- New York : McGraw-Hill Education, [2013]
- xiii, 241 p. : ill. ; 23 cm.
Includes index.
You face four hurdles to gaining new clients: finding enough of the right prospects, getting their attention, making the sale, and multiplying your clients through referrals.