Chiu, Johnny Sik Leung. Study guide for marketing : an introduction / Johnny Sik Leung Chiu. - 2nd ed. - Singapore : Pearson Education South Asia Pte Ltd., 2008. - v, 142 p. ; 30 cm. Includes bibliographical references. ISBN: 9789620059667 (set) 9789810680442 9810680449 Subjects--Topical Terms: Marketing