Prahalad, C. K. <br/><br/>
The fortune at the bottom of the pyramid / 
C.K. Prahalad. 
 - Upper Saddle River, N.J. :  Wharton School Pub.,  c2006. 
 - xxi, 273 p. :  ill. ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0131877291 (pbk.) 9780131877290 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Economic assistance--Developing countries<br/>Globalization--Economic aspects--Developing countries<br/>International business enterprises--Social aspects--Developing countries<br/>Non-governmental organizations--Developing countries<br/>Poor--Developing countries