Blackwell, Roger D. <br/><br/>
Consumer behavior / 
Roger D. Blackwell, Paul W. Miniard, James F. Engel. 
 - 10th ed. 
 - Mason, Ohio :  Thomson Business and Economics,  c2006. 
 - xlii, 774 p. :  ill. ;  29 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0324271972 (hbk. : student ed.) 9780324378320 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Marketing research