TY - BOOK AU - Kawasaki,Guy AU - Fitzpatrick,Peg TI - The art of social media: power tips for power users SN - 0241199476 PY - 2014/// KW - Social media N1 - Includes bibliographical references and index; How to optimize your profile -- How to feed the content monster -- How to perfect your posts -- How to respond to comments -- How to integrate social media and blogging -- How to get more followers -- How to socialize events -- How to run Google+ hangouts on air -- How to rock a Twitter chat -- How to avoid looking clueless -- How to optimize individual platforms -- How to put everything together ER -