TY - BOOK AU - Edesess,Michael TI - The 3 simple rules of investing: why everything you've heard about investing is wrong--and what to do instead SN - 9781626561625 PY - 2014/// CY - San Francisco PB - Berrett-Koehler KW - Finance, Personal KW - Investments KW - Portfolio management N1 - Includes bibliographical references (p. 201-208) and index (p. 223-236) N2 - Summary: Managing your money can be stressful. And confusing and complicated advice from the financial industry just makes it harder. But as the authors of this clear, practical, and enlightening book—part financial guide, part expos?—prove, there are just three simple rules you need to follow and only a few investment products that are necessary for an ideal portfolio. That’s it. And the authors dispense with all that “expert” advice by deftly debunking what they call investing’s Seven Deadly Temptations. By embracing commonsense solutions and rejecting investments that seem enticing but are needlessly complex, overpriced, and risky, you’ll put not only yourself in a stronger position but the entire economy as well.--from publisher website ER -