Lancaster, Paul. <br/><br/>
Small business marketing for dummies / 
by Paul Lancaster and Barbara Findlay Schenck. 
 - UK ed. 
 - Chichester :  John Wiley & Sons,  2014. 
 - xv, 358 pages :  illustrations ;  24 cm. 
 - For dummies .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0764578391 9781118730775 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising media planning<br/>Advertising<br/>Marketing--Management<br/>Small business marketing