TY  - BOOK
AU  - StHilaire,Chris
AU  - Padwa,Lynette
TI  - 27 powers of persuasion: simple strategies to seduce audiences & win allies 
SN  - 9780091939649
PY  - 2010///
CY  - New York
PB  - Prentice Hall Press
KW  - Persuasion (Psychology)
N1  - Includes bibliographical references (p. 199-202)
ER  -