Emarketing excellence : planning and optimizing your digital marketing / Dave Chaffey and PR Smith.

By: Chaffey, Dave, 1963-Contributor(s): Smith, P. R. (Paul Russell), 1957-Material type: TextTextPublisher: London ; New York : Routledge, 2013Edition: 4th edDescription: xxiii, 613 p. : ill. (mostly col.) ; 26 cmISBN: 9780415533355 (hbk.); 041553335X (hbk.); 9780415533379 (pbk.); 0415533376 (pbk.); 9780203082812 (ebook); 0203082818 (ebook)Subject(s): Internet marketing
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Print book HF5415.1265 .C4 2013 (Browse shelf) Available 7003585S

Previous ed.: Amsterdam; London: Butterworth-Heinemann, 2008.

Includes bibliographical references and index.

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