Marketing in Asia / Roger A. Kerin ... [et al.].

Contributor(s): Kerin, Roger AMaterial type: TextTextPublisher: Singapore : McGraw-Hill, c2009Description: xlvii, 764 p. : col. ill. ; 28 cmISBN: 0071274251 (pbk.); 9780071274258 (pbk.)Subject(s): Marketing -- Asia
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Print book HF5415.12.A8 .M17 2009 (Browse shelf) Available 0000820A
Book Gratia Christian College Library
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Print book HF5415.12.A8 .M17 2009 (Browse shelf) c. 2 Available 7002695T
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HF5415.1 .N85 2009 新大眾市場行銷 / HF5415.12.A8 A75 2006 Marketing, an Asian perspective : HF5415.12.A8 .M17 2009 Marketing in Asia / HF5415.12.A8 .M17 2009 Marketing in Asia / HF5415.12.A8 M17 2013 Marketing in Asia / HF5415.12.H6 .H65 1996 Hong Kong management cases in marketing / HF5415.12.H6 .H65 1996 Hong Kong management cases in marketing /

Asian adaptation of: Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. 9th ed. Boston : McGraw-Hill/ Irwin, c2009.

Includes bibliographical references (p. 707-734) and indexes.

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