Essential guide to marketing planning / Marian Burk Wood.
Material type: TextPublisher: Harlow, England : Prentice Hall/Financial Times, 2007Description: xvii, 268 p. : ill. ; 26 cmISBN: 027371323X (pbk.); 9780273713234 (pbk.)Subject(s): Marketing -- PlanningItem type | Current location | Collection | Call number | Status | Date due | Barcode |
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Book | Gratia Christian College Library Book Shelves | Print book | HF5415.13 .W66 2007 (Browse shelf) | Available | 0000904D |
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HF5415.13 .S4826 2004 市場管理 / | HF5415.13 .W37 2011 How to write a marketing plan / | HF5415.13 .W65 2009 Marketing for entrepreneurs / | HF5415.13 .W66 2007 Essential guide to marketing planning / | HF5415.135 .C73 2003 Strategic marketing / | HF5415.135 .C73 2013 Strategic marketing / | HF5415.135 J14 2009 Strategic marketing / |
Includes bibliographical references and index.