Shi chang ying xiao ci dian = Dictionary of marketing terms /
市場營銷辭典 = Dictionary of marketing terms / 簡·因貝爾(Jane Imber)，貝齊－安·托夫勒(Betsy-Ann Toffler)著 ; 奚俊芳譯.
Material type:
TextLanguage: Chinese, English Original language: English Publisher: Shanghai : Shanghai Chai jing da xue chu ban she, 2007. Publisher: 上海 : 上海財經大學出版社, 2007Edition: Di 3 ban. Edition: 第3版Description: vii, 600 p. : ill. ; 18 cmISBN: 9787810985444Other title: Dictionary of marketing termsSubject(s): Marketing -- Dictionaries
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Book | Gratia Christian College Library Reference Shelves | Print book | HF5803 .I52 2007 (Browse shelf) | Not for Loan | 00004138 |
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In Chinese and English.