| 000 -LEADER |
|---|
| fixed length control field |
01000nam a2200301 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20181207103852.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150728s2014 ch a 000 0 chi d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789571174532 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
HKGCC |
| Modifying agency |
HKGCC |
| 066 ## - CHARACTER SETS PRESENT |
|---|
| Alternate G0 or G1 character set |
$1 |
| 090 #3 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.D3 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Linkage |
880-01/$1 |
| Personal name |
戴國良. |
| 245 10 - TITLE STATEMENT |
|---|
| Linkage |
880-02/$1 |
| Title |
促銷管理 : |
| Remainder of title |
實戰與本土案例 = Promotion management / |
| Statement of responsibility, etc. |
戴國良著. |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Promotion management |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Linkage |
880-03/$1 |
| Title proper/short title |
實戰與本土案例 |
| 250 ## - EDITION STATEMENT |
|---|
| Linkage |
880-04/$1 |
| Edition statement |
第3版. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Linkage |
880-05/$1 |
| Place of publication, distribution, etc. |
台北 : |
| Name of publisher, distributor, etc. |
五南圖書, |
| Date of publication, distribution, etc. |
2014. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
400 p. : |
| Other physical details |
ill. ; |
| Dimensions |
26 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Sales promotion |
| 880 1# - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
100-01 |
| a |
Dai, Guoliang. |
| 880 10 - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
245-02 |
| a |
Cu xiao guan li : |
| b |
shi zhan yu ben tu an li = Promotion management / |
| c |
Dai Guoliang zhu. |
| 880 30 - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
246-03 |
| a |
Shi zhan yu ben tu an li |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
250-04 |
| a |
Di 3 ban. |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
260-05 |
| a |
Taibei : |
| b |
Wu nan tu shu, |
| c |
2014. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Book |
