| 000 -LEADER |
|---|
| fixed length control field |
01301nam a2200361 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
031112s2003 ch a e b 001 0dchi d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9576094933 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789576094934 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
HKGCC |
| Modifying agency |
HKGCC |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
chi |
| Language code of original |
eng |
| 066 ## - CHARACTER SETS PRESENT |
|---|
| Alternate G0 or G1 character set |
$1 |
| 090 #3 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD9987.A2 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
L68 2003 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lovelock, Christopher H. |
| 240 10 - UNIFORM TITLE |
|---|
| Uniform title |
Services marketing in Asia |
| Language of a work |
Chinese |
| 245 10 - TITLE STATEMENT |
|---|
| Linkage |
880-01/$1 |
| Title |
服務行銷 : |
| Remainder of title |
人員、科技及策略 / |
| Statement of responsibility, etc. |
Lovelock, Wirtz, Keh原著 ; 方世榮, 江季芸編譯. |
| 250 ## - EDITION STATEMENT |
|---|
| Linkage |
880-02/$1 |
| Edition statement |
初版. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Linkage |
880-03/$1 |
| Place of publication, distribution, etc. |
臺北市 : |
| Name of publisher, distributor, etc. |
華泰文化, |
| Date of publication, distribution, etc. |
2003. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
601 p : |
| Other physical details |
ill ; |
| Dimensions |
26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Professions |
| Geographic subdivision |
Asia |
| General subdivision |
Marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Services industries |
| Geographic subdivision |
Asia |
| General subdivision |
Marketing |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Keh, Hean Tat. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wirtz, Jochen. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wright, Jochen. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Linkage |
880-04/$1 |
| Personal name |
方世榮. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Linkage |
880-05/$1 |
| Personal name |
江季芸 |
| 880 10 - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
245-01 |
| a |
Fu wu xing xiao : |
| b |
ren yuan, ke ji ce lue / |
| c |
Lovelock, Wirtz, Keh yuan zhu ; Fang Shirong, Jiang Jiyun bian yi. |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
250-02 |
| a |
Chu ban. |
| 880 ## - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
260-03 |
| a |
Taibei Shi : |
| b |
Hua tai wen hua, |
| c |
2003. |
| 880 1# - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
700-04 |
| a |
Fang, Shirong. |
| 880 1# - ALTERNATE GRAPHIC REPRESENTATION |
|---|
| Linkage |
700-05 |
| a |
Jiang, Jiyun. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Book |
